B Corporations™ are a new type of corporation that are purpose-driven and create benefit for all stakeholders, not just shareholders.
As a B Corporation™, you differentiate your business from the growing barrage of green-and cause-marketing campaigns and stand out as a leader in the market,creating a clear path for others to follow. You also embed your values into your corporate governing documents so they can survive new investors, new management and even new ownership.
B Corporations™ are unlike traditional responsible business because they:
- Meet comprehensive and transparent social and environmental performance standards.
- Institutionalize stakeholder interests.
- Build collective voice though the power of a unifying brand.
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